Safemark Systems Expands National Sales Force

ORLANDO (February 20, 2006) – Safemark Systems, one of the nation’s leading providers of guest room safes, has announced the appointment of Jenny Pike as sales manager, responsible for sales efforts in Central States from Illinois to Texas. Pike will be based in Dallas, Texas and will also be responsible for working with management companies in the Central States region.

In making the announcement, John Foley, vice president of Safemark, says this new position has been created to support the company’s growing account base and to further assist in expansion efforts.

“As we continue to grow, it takes a total team effort,” said Foley. “Each player has a specific role to play and everyone must be on top of his game. Honestly, I couldn’t imagine a better team than the one we’ve recruited for Safemark. Jenny’s experience and successful track record in this industry make her a very valuable addition to our team as we continue to expand.”

A ten-year hospitality veteran, Pike most recently served as hospitality advisor with Jani-King International, Inc., the world's leading commercial cleaning franchise company. There Pike trained franchise owners to effectively operate hospitality accounts and managed hospitality-related sales and trade show appearances. Pike has a bachelor of art’s degree in hospitality management from the University of North Texas.
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“I’m excited to be working with a fast-paced company in the security industry,” says Pike. “This opportunity came at the perfect time, where I could use my hospitality knowledge and skills to contribute to a company that offers incredible opportunity for growth.”

Safemark Systems is well known in the industry for its innovative revenue-generation programs that allow hotels to install advanced electronic safes in their guest rooms with no capital investment.

Since pioneering this concept in the hotel market, Safemark has concentrated a large percentage of its resources to developing and managing those highly specialized programs. Currently, close to a half a million Safemark safes are installed in properties throughout the United States, Canada, the Caribbean islands and Mexico.

Jenny Pike can be reached at 972-629-6992 or by email at jpike@safemark.com.
For more information, please contact John Foley at 214-495-9500.

About Safemark Systems
Safemark Systems is a leading provider of in-room safes to the North American hospitality market. Over the past 22 years, the company has installed close to half a million safes in hotels and resorts located in the United States, Canada, Asia, the Caribbean and Mexico, and is the only company to offer a 5-year warranty.
Unparalleled in its reputation for exemplary customer service, Safemark recently ranked in the top 5% for overall customer satisfaction in an independent study of leading hotel franchisers and hotel operators.
Safemark operates an extensive sales and distribution network throughout North America, South America and Asia and enjoys alliances with such prominent hospitality organizations as Avendra, Best Western, Cendant, Choice, Carlson (Radisson), Fairfield, Interstate Hotels, Marriott, USFS, Wyndham and Walt Disney World. For more information, please call 800-255-8818 or visit www.safemark.com.